"Imagine if every believer could answer that question with the name of a person who is far from God—a person for whom they’re praying and with whom seeking to share the gospel. That’s the intention behind Who’s Your One. We believe God’s people don’t merely need another method for evangelism—what they need is a white-hot passion to see people who are far from God experience the new life He offers through Jesus Christ.
Over the coming days, our church and countless others will prioritize personal ownership of the Great Commission as we each intentionally pursue one person with the hope of the gospel. At times, it seems the mission is simply too complex and too vast for churches like ours and people like us. While we can’t do everything, we can do something. We can all take responsibility for one. And, because of God’s power and the work of His Spirit, each of our ones can add up to make a significant impact for God’s kingdom." - North American Mission Board